Shopping Feed Management
Using your existing product data, we optimize, maintain and properly upload custom feeds for each Comparison Shopping Engine (CSE) you choose to target.
For existing The Vision Web PPC management clients, we create custom feeds optimized for many shopping channels. However, most choose to start with Google Shopping, or a combination of Google Shopping, Google Local Shopping, and Bing Shopping channels.
In today’s world, every retailer and marketplace has a different way. That they want to receive product content and differences in the specific content that they want to receive. From name and size conventions to category specific attributes and digital assets and everything in between.
This level of complexity means that the manual process of copying and pasting fields from one spreadsheet to another for each retailer or marketplace is a huge barrier to ensuring the accuracy of your digital content, adding new sales channels, and increasing your assortment.
With The Vision Web PPC, you can easily deliver the product content and shopping feed that is right for each retailer – in the manner in which they want to receive it. In some cases that is via a direct API connection. In others it is a highly formatted spreadsheet, for some it is a simple product feed. Some even want to come view your assortment and manually download the images and information they need from a digital product catalog.
Shopping Feed Management. Our fees include full-service management of your product data for up to 5,000 SKUs. Please add $10/mo. for each 1,000 SKUs over the first 5,000. If you have over 30,000 SKUs in your product data, please ask your account manager about special pricing.
We use powerful software to pull your products from your shopping cart and create custom feeds properly optimized for each of your targeted shopping channels.
